Elon Musk recently expressed his intention to alter Twitter’s logo, announcing on Twitter, “And soon we shall bid adieu to the Twitter brand and, gradually, all the birds.” And now he have created X.com that points to twitter.
In the early hours of Sunday, the billionaire owner of the social media platform stated that if a suitable X logo is submitted that night, it will be implemented worldwide the next day.
Musk shared an image of a flickering “X” as a potential replacement for the current Twitter logo. Later, during a Twitter Spaces audio chat, he confirmed that the logo will indeed change, remarking that the change should have been made a long time ago.
During Musk’s eventful tenure since he acquired Twitter in October, the company underwent a significant transformation, rebranding itself as X Corp. This name change aligns with Musk’s vision of creating a “super app” similar to China’s WeChat.
Twitter considers its blue bird logo to be its most recognizable and valuable symbol, leading the company to be extremely cautious about its usage.
In April, the bird logo was temporarily replaced with Dogecoin’s Shiba Inu dog image. This move contributed to a significant surge in the market value of the meme coin.
Elon Musk’s announcement regarding Twitter’s decision to impose daily tweet limits on certain accounts received widespread criticism from users and marketing professionals.
As a result of the daily tweet limits, the growth of Threads, a rival service owned by Meta, was accelerated. Threads managed to garner an impressive 100 million sign-ups in just five days after its launch.
Twitter is facing a new legal challenge as a lawsuit was filed on Tuesday, alleging that the company owes a substantial sum of at least $500 million in severance pay to its former employees. This lawsuit comes in the wake of significant layoffs that occurred after Elon Musk acquired the company. In an effort to reduce costs, Twitter had let go of over half of its workforce.